A strong-willed young woman hires a student to impersonate a boorish French count and brings him home to meet her parents.
When a department store songstress becomes a radio star she keeps her identity secret, as the "Masked Countess", because he estranged husband is a crook.
A young songwriter struggles to make good in New York.
Caroline Bird, the crotchety and stingy owner of Bird Milk Products, is not amused when her employees at the Dairyville factory, the oldest plant in the company, broadcast a special radio program in honor of her birthday. Employees Lulubelle, Scotty and Vera Vague, fed up with the terrible working conditions at Dairyville, cut into the broadcast, and Lulubelle asserts that Caroline is a "big hunk of cheese." Lane, the factory manager, cannot find the culprit, and so Caroline goes with her secretary, Dale Evans, to Dairyville.
A pretty Chicago teenager (Gale Storm), who's being courted by an older man, is sent by her worried parents to live with her uncle on his Iowa farm.
Blind Mrs. Lind comes to American to visit her three children whom she thinks are successful.
Russ Matthews, a theatrical agent who is not above pulling off a hoax or two or more to further the career of his clients (and himself), and a newspaper gossip-columnist, Carol Wilson, get involved with gangsters when one of Larry's radio-program future-predicting cons gets out of hand.
Eddy Arnold, singing star of the Ace Lucky radio program gets involved when Ace's equipment for a television program is destroyed by a fire. Aces accepts the sponsorship of social-climber Lucille Upperworth, who tries to revamp the western/hillbilly music format to classical music.
A journalist finds out, that a plantation owner he meets is a gangster the police is looking for, who has changed his face with plastic surgery.
Liz lives with her mother and stepfather in a boarding house on the "wrong side of the tracks"
Posing as unemployed musicians, Roy Acuff and his Smoky Mountain Boys, are being helped by Ted Gibson owner of the Harmony Inn in San Antonio, Texas. Gibson is impoverished because he keeps buying his kleptomaniac Uncle Zeke out of trouble, supports his Ma, and Grandpa. He wants to marry Jean Wallace, and doesn't know that Acuff and his musicians are traveling incognito for the radio show "Who Am I Helping?" If he guesses their identity, he wins $100,000.
Rival advertising firms compete for a radio show's pickle manufacturing account.
When sponsor Nottingham cancels King Russell's radio program, The Hot Shots try to change his mind. They not only fail but Nottingham's son forces them to take him back to Russell's ranch. Once there he starts playing practical jokes. With everyone disliking him and learning his father is coming, he has a plan to redeem himself.
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