Dreamer Danny Reed's life is turned upside down when he is struck by lightning and wakes to find himself trapped in a woman's body. Instead of being a scruffy DIY store worker with no prospects, he has now swapped lives with glamorous female fashion journalist Veronica Burton. Danny suddenly must learn how to walk in stilettos and put on a bra, deal with the amorous advances of Veronica's boyfriend Jay and pass himself off as a fashion expert while also finding out what has happened to his old self.
La Brassiere is a comedy movie that revolves around a magical brassiere and the various characters whose lives it affects. From water fights to voyeuristic desires, unrequited love to underwear fashion shows, this movie explores themes of sensuality, sexual humor, and obsession. The story takes place in a skyscraper office building in Hong Kong, where a shy shopkeeper and a bold office worker become entangled in a hilarious journey of self-discovery and unexpected romance.
After a fashion journalist and a baseball coach trade places, they both find love and learn valuable life lessons.
Rachel Rocca, an up-and-coming men's fashion designer, competes to design a tuxedo for Brett Stone, a wealthy bachelor, at a Christmas Charity Gala. As she unravels his public image, she discovers the true motive behind his charity work, leading to a love connection between them.
The world of fashion, between the end of the Sixties and the beginning of the Noughties, had a key character that embodied its spirit and told the tale: journalist Anna Piaggi, living witness of that contamination between art, society and culture that changed fashion and sanctioned its success on a global scale. The daughter of a manager for La Rinascente (Milan's iconic high-end shopping mall whose foundation goes back to 1865), Karl Lagerfeld's muse, "a poet with her clothes" in the words of Bill Cunningham, her life is retraced through interviews with designers (Jean-Charles de Castelbajac, Stephen Jones, Manolo Blahnik, and more) together with archival images from four decades of fashion history.
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