Nicky Nelson is a fast-talking sideshow barker with a wax-and-alive concession on Atlantic City's boardwalk. Even with the band of his friend, struggling musician Gene Krupa, playing on the sidewalk to attract the customers, "The Living Corpse" and other low-rent acts aren't enough to lure the seen-it-all boardwalk strollers, and the landlord closes the show in lieu of never-paid rent. Nicky, always promoting, goes to Stephen Hanratty, head of the pier's Dance Pavilion, to plug Krupa's band as an attraction, but Hanratty won't even listen to them. But, while there, he meets singer Lily Racquel, who knows he is a phoney but might have the ability to to talk a radio-station manager into giving her an audition. She gives him a ring to help finance the project; he promptly loses it in a crap-game.
John Stoval, a guard in a New York subway, thinks that Philip Hurd, who owns a concession at Coney Island, would make a good husband for his daughter Sophie. Sophie, however, has her sights set on Bill Hedges, the son of a wealthy farmer in upstate New York. Her father arranges for her to marry Hurd in exchange for a 25% interest in the concession, but matters come to a halt when John slips and falls off a subway platform and is injured.
A woman who refuses to become involved with a dedicated police officer unknowingly dates a man who is in cahoots with a criminal mastermind.
A rock guitarist turned vampire must find a way to satiate his thirst.
Milton Haskins, a math genius known for his infallibility with numbers, quits his job with an insurance company when he discovers he made a mistake, and hooks up with a traveling carnival. His knowledge of mathematics makes him a natural as an assistant at the wheel of fortune. His fiancée begs him to return to his job but he refuses, so she joins the carnival and becomes a striptease artist. When Milton attempts to drag her off the stage, a brawling mêlée breaks out and the entire troupe is arrested by the local police. The carnival is sold but Milton reveals that the new owner has conspired to defraud the insurance company. The insurance company has to accept the carnival in lieu of the money owed, and they allow Milton and his fiancée, Vivian, to stay with and help run the carnival.
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