In 'It's Magic, Charlie Brown,' Charlie Brown comes across a book of magic and discovers the power of friendship. As he learns to do magic tricks, he also realizes the importance of believing in oneself and embracing the support of friends. With the help of Snoopy and his friends, Charlie Brown puts on a magic show that brings joy and wonder to everyone around.

Several new different Peanuts sketches are featured in this TV special, adapted from the comic strip, including Peppermint Patty's stint at dog training school and Charlie Brown spending time in the hospital.

Charlie Brown and his friends explore the world of circuses, show business, and love through a surreal and comedic journey, with the lovable Snoopy at the center of it all.