Mr. Wrong follows the story of a playboy named Bay Yanlis who lives in Istanbul, Turkey. He is known for his dating tips and lifestyle. However, his life takes a turn when he meets the woman of his dreams and embarks on a journey to discover the true meaning of love.

Cihan discovers her father's body; the case, assigned to her colleague Metin, tests their love as suspects emerge in this unconventional murder mystery.

Dilara, a young actress, experiences a drastic change in her life when she stars in a shampoo commercial and finds herself transported into her character's world. Despite her efforts to prove otherwise, she becomes Handan, the character from the commercial.