Simple and popular hillbilly Jeca is forced to get involved in politics, when the leaders of the region, competing to be elected mayor of the town, try to get his support.

Tristão dos Prazeres is a television consultor who is very popular amongst married women. In his show, he defends his theory that jealousy is a small feeling, a "termite" that destroys relationships. However, once he suspects his wife to be cheating on him, he gets enraged and sends his butler to investigate.

A succession of modern songs, from Iê-iê-iê to Bossa Nova, mix with the record of the tastes and customs of the youth of the time.