Czech Dream is a satirical documentary that delves into the deceptive world of consumerism and advertising. It follows the journey of two filmmakers who create an elaborate hoax advertising campaign for a non-existent hypermarket, showcasing the power of marketing and its impact on society. As the campaign gains traction, it reveals the consumers' gullibility and their longing for a dream that may never come true. The film serves as a thought-provoking commentary on the pervasive nature of advertising and the superficial desires it promotes.
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